SAP Emarsys

Your not-so-secret tool to deliver personalized customer experience
and increase customer loyalty and lifetime value.

SAP Emarsys is an omnichannel customer engagement platform designed to help you deliver personalized, real-time engagements and eventually increase retention and loyalty. The solution combines customer data, industry-specific best practices, omnichannel automation, AI-driven personalization, and predictive analytics. Since it seamlessly integrates with the SAP technology stack and all the SAP products you use, your marketing, sales, and service teams are able to deliver consistent, personalized experiences throughout the customer journey.

Benefits of SAP Emarsys integration

  • Increase your income

    by aligning customer engagement strategies with your business goals

  • Ensure personalized omnichannel communication

    to build trust and customer loyalty

  • Gain business insights

    to increase customer lifetime value and drive business growth

  • Easily and effortlessly start marketing, retention, and loyalty campaigns; increase average check or lifetime value –

    with the industry-specific best practices integrated into the solution

Key capabilities SAP Emarsys

Centralized and optimized customer data

Centralized and optimized customer data
  • Unified customer data from product, sales, marketing, and service departments for the 360-degree customer view
  • AI-powered tools to deliver personalized content and offers to increase conversion and loyalty
Marketing optimization

Marketing optimization
  • Automation of marketing campaigns across all channels (e-mail, web, SMS, mobile, PPC, in-store, and more)
  • Sophisticated intelligence and analytics, AI-powered tools to predict campaign performance
  • Over 60 built-in use cases for better campaign optimization
Support for customer loyalty

Support for customer loyalty
  • Omnichannel communication, consistent messaging
  • Smart customer segmentation for personalized offers and growth of customer lifetime value

SAP Emarsys Interface

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