Modern commercial bank provide a full range of services to corporate and private clients. Currently, customer service is carried out in 127 bank branches.
Performed Tasks
Performed Tasks
Single customer base.
Contact Center.
Credit conveyor.
Deposit window case.
Window case of accounts and transactions.
Window case of card transactions.
Collection.
Marketing management and customer base segmentation.
Detailed system of analytics.
Active corporate sales.
Logistics of cards.
Telemarketing.
Cobrand.
Managerial and fiscal reporting.
Technology SAP CRM, SAP CC, SAP Business Objects BI
Technology SAP CRM, SAP CC, SAP Business Objects BI
Solution
Solution
Revenue growth in the retail segment by 30%.
Customer base growth by 67%.
12 times growth of credit application processing rate.
10 times growth of productivity of marketing campaigns.